Launched in 1987, the Nike Air Max series revolutionised sneakers with its visible Air cushioning technology, created by Tinker Hatfield. Renowned for combining advanced comfort with iconic design, the Air Max line includes key models like the Air Max 1, known for its first visible Air sole, the Air Max 90 with its classic style and vibrant colourways, and the futuristic Air Max 97 featuring a full-length Air unit. Available in various styles and colourways, the Air Max continues to be a staple in both performance and street fashion in the UK. Its blend of innovation and iconic design makes it a beloved choice for sneaker enthusiasts.